Split Down the Middle: Tapping Into Both Hemispheres of the Brain for Successful Marketing of any Home Inspection Business

Many home inspection schools teach what you need to know to pass the exam and perform home inspections but leave out the most critical part of your entrepreneurial endeavor: how to get the phone ringing with inspections. That’s because marketing requires a little creativity, something many educators in this industry lack.Written like a textbook, Split Down the Middle reads like a motivational book. It takes you step-by-step through the entire process of getting out into the world of residential real estate and shows you exactly what it takes to start earning money fast.Derik R. Pomaville, CMI, has been a home inspector for more than 30 years. He knows, first-hand, that successful home inspectors must learn to use the right hemisphere of their brain to market their business and cater to creative, relationship-oriented, real estate agents. In this book, he provides critical insights into running a successful and profitable home inspection business by answering:Why is marketing necessary?Who are real estate agents, and how do I convince them I’m the right home inspector for them?How do I tap into my own personal creativity to design attractive advertising materials?What are the basic concepts I need to know to start building my business?As if that weren’t enough, Derik then teaches you everything you need to do to get started with solid, proven techniques that work:Branding your businessBuilding rapportMaximizing personal productivityWebsite design ideas and SEOWhere to go to meet key referral sourcesTo bring it all together, and ensure you get the best results from your marketing efforts, Derik even tells you exactly what to say and how to say it while marketing to ensure you don’t make rookie mistakes that may turn away business opportunities.Click BUY NOW and learn how you can unleash the hidden potential of your brain’s right hemisphere to build your brand, win referrals, and start making the kind of money you deserve as a home inspector! Read more